Givescent is an organic essential oil perfume, made with natural ingredients and no harmful chemicals. To appeal to the product’s target demo of celebrity influencers and influential yogis, I designed a modern, chic look with clean, simple typography, and packaging designed with natural recycled material and eco-friendly ink.

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Strategy / Brand Identity / Packaging  :  Art Direction, Design  |  Photography: Courtney Apple  |  Studio: Gina Fujita